packaging


Packaging, Branding, 2023.

The main objective has been to craft an incense burner that blends tradition and modern elegance with an ergonomic design. Frama's essence lies in seamlessly combining functionality with timeless beauty, offering a unique sensory experience. With its lightweight construction and capacity to store incense, Frama's incense burner transforms the act of burning scented Bakhoor into a ritual of indulgence, promising serenity and elegance in any space.


Packaging, Branding, Experiential, 2024.

Grove is a seasonal pop-up store concept aimed at supporting pollinator insects. With a mission to combat declining pollinator populations, Grove offers sustainable solutions through innovative packaging. By utilizing biodegradable materials and embedding seeds. Grove blends functionality with compassion, nurturing both plant growth and eco-friendly practices.


Packaging, Branding, 2024.

Introducing Ophelia's Hex, the latest extension from Kindred Black, dedicated to providing sustainably made, healthy vitamin gummies. Ophelia's Hex believes in the power of nature to nurture and heal. The vitamin gummies are crafted with the highest quality, ethically sourced ingredients to support your health and well-being.


Packaging, Branding, 2024.

Proetus is a gaming brand inspired by Greek mythology, offering high-quality PC gaming essentials, empowering gamers with personalized setups, inclusivity, and exceptional product quality for an immersive experience. The goal was to create an engaging unboxing experience for the customer.


Packaging, Branding, 2023.

Astra Keys, a cutting-edge keyboard company specializing in the creation of keyboards, mini keyboards, and other electronics with a futuristic and space-inspired vibe. Their mission is to provide the ultimate typing experience for those demanding both style and function in their tech gadgets.


Packaging, 2023.

Ocean & Land, where a combination of different flavors is offered to consumers, bringing memories of vacationing near bodies of water or exploring tropical islands. Our first combination includes Lychee Juice & Seaweed Crackers, providing a tangy, refreshing drink with a quick savory snack. At Ocean & Land, the brand goal or objective is centered around connection and collaboration.


Packaging, Branding, 2023.

Introducing "Seep" – a fragrance brand that celebrates the journey of scent migration. Inspired by the Arabic word "سيب" (pronounced "Seeb"), meaning "to let go," Seep embodies release and transformation. The flagship fragrance, "Al-Dahar," evokes the essence of home and nostalgia, capturing the scents of the Middle East. With a nod to Arabic culture, our logo features a dot reminiscent of the letter "ب" (pronounced "B").


Packaging, Branding, 2024.

Matin Doré, where luxury meets sunrise. Inspired by the radiant elegance of a golden morning, our fragrance captures the opulence and sophistication of dawn's first light. With its name translating to "Golden Morning" in French, Matin Doré symbolizes the richness and warmth associated with the early hours of the day. Experience the essence of a luxurious sunrise with Matin Doré.



Packaging, Branding, 2022.

Baloivi is a brand redefining elegance and functionality with its modular olive oil, balsamic, and vinegar bottle. This sculptural piece serves as a stunning addition to any table, inspired by the timeless aesthetic of mid-century modern design. Crafted with the attention to detail, Baloivi's bottles blend form and function seamlessly, elevating the dining experience with their exquisite presence.


Packaging, Branding, 2023.

This redesign was inspired by using “Good & Gather” chocolate powder products and reviewing the user experience and existing die line. My focus was to improve the unboxing experience and provide more branding opportunities, and then use this same logic for a line extension so it can evolve with the brand as it expands. By starting with a die-line examination, my chosen improvement only provided an extra insert while keeping the original box size.


Packaging, Branding, 2022.

Ce-Real is a vibrant and youthful brand of cereal that brings joy to breakfast tables everywhere. The project focuses on redesigning the cereal box packaging, prioritizing dispensability and product preservation while ensuring affordability in manufacturing. With a colorful and dynamic branding approach, Ce-Real aims to appeal to a young audience while seamlessly blending into any home setting.